Story-led brand and web services built for women in business
Every service I offer starts with the same place: your story.
From there, we build something that’s entirely, unmistakably yours.
Trusted by women in business:
Brand Strategy
For women who are ready to get clear on who they are and who they’re for.
A beautiful brand with no strategic foundation is just decoration. Before anything is designed, we do the deeper work by uncovering your story, sharpening your positioning, and building a clear framework that every part of your brand is built on.
This is where we figure out not just what your brand looks like but what it stands for, how it speaks, and why the right people will choose you over everyone else.
What’s included?
- Brand discovery & story excavation session
- Brand positioning & messaging framework
- Audience & competitor research
- Brand voice & tone guidelines
- Messaging hierarchy (what to say and how to say it)
- Strategic brand brief
Who is this for?
Female entrepreneurs at a crossroads… launching something new, pivoting, or finally ready to build a brand that reflects where they’re going.
Visual Identity
Your story, made visible.
Once your strategy is in place, I translate it into a visual identity that’s unmistakably yours. Not trend-chasing. Not templated. A considered, cohesive design system that communicates your brand’s essence the moment someone lays eyes on it.
Because when your visuals are aligned with your story, recognition builds fast, and the right clients find you easier.
What’s included?
- Logo design & variations
- Color palette
- Typography system
- Brand patterns, textures, or supporting graphic elements
- Brand style guide (print & digital)
- Social media & collateral application examples
Who is this for?
Solopreneurs and women-led businesses ready to invest in a visual identity that’s built to last. One that looks as intentional as the work they do.
Website Design & Build
Tells your story from the first scroll to the final click.
Your website is your most powerful storytelling tool. It’s where your brand strategy and visual identity converge into a full experience. It guides your ideal client through your world and moves them to act.
I handle both the design and the development, so nothing gets lost in translation. What we design is exactly what gets built. Beautiful, intentional, and ready to work for you from day one.
What’s included?
- Brand story mapping & site strategy
- UX/UI design (wireframes → final mockups)
- Mobile-first, responsive design
- Homepage + internal pages
- Conversion-focused layout & copywriting guidance
- Performance optimization & cross-browser testing
- Pre-launch QA & 14-day post-launch support
Who is this for?
Women in business who want a website that doesn’t just exist but also actively communicates their value, reflects their brand story, and converts the right people.
“I was struggling as a business owner because I did not have a branding foundation to build off of until I met Marj.”
She met me where I was at and completely guided me through the whole process.
I can’t thank you enough, Marj.
Not sure where to start? Choose a package.
Each package is a curated combination of my services designed to meet you exactly where you are and take you where you want to go.
Ruby Essentials
Brand Strategy + Visual Identity
Everything you need to root your brand in story and bring it to life visually.
You know what you do and who you serve. Now it’s time for your brand to reflect that with intention and beauty. Ruby Essentials takes you through the full branding journey: from uncovering your story and sharpening your strategy, to designing a visual identity that’s entirely, unmistakably yours.
“I chose Magva Designs for their excellent design work, attention to detail, and ability to bring unique ideas to life.”
Lalaine
“I really liked how every stage was very clearly outlined for us which gave us the structure we needed to work through the project .”
Scarlet Signature
Brand Strategy + Visual Identity + Website Design & Build
Your full brand story, told beautifully from identity to a website that works.
The Scarlet Signature is for the woman who’s ready to do it all, and do it right. We build your brand from the ground up (strategy, identity, and a custom website) so that every piece works together as one cohesive, powerful story.
No mismatched design decisions. No disconnected messaging. Just a brand and website that feel whole.
Crimson Elite
Custom Collaboration Package, Built Around You
For women who need more than a package, they need a true creative partner.
The Crimson Elite Package is my most personal and flexible offering. Rather than offering a fixed package, I give you a collaborative experience built around exactly what your business needs right now.
Virtual Brand Photography
Professional photos, without the overwhelm.
All that’s needed is your phone, a tripod, and a setting that reflects you and your work.
I don’t do this alone. I collaborate with a trusted photographer who shares the same commitment to thoughtful, story-led work.
Together, you’ll be guided through the full process online, from planning your shots and preparing your space to helping you feel relaxed in front of the camera. The result is a curated collection of natural, professional images that reflect who you are and how you work.
Website Copywriting
The right words, in the right order.
You know your business inside and out. But when it comes to putting it into words on a website? That’s a different skill entirely.
For this, I bring in a trusted creative copywriter who I collaborate with closely. Someone who understands brand storytelling as deeply as I do, and who specializes in writing website copy that’s both beautifully worded and strategically built to convert.
Together, we will help you translate your ideas into clear, compelling messaging that speaks directly to the right people, builds trust, and moves them to take action.
How it works
We begin with a discovery call to understand your goals, where you are, and where you want to go. From there, I put together a custom proposal scoped specifically for you.
Frequently Asked Questions
I'm just starting out, is it too early to invest in branding?
Honestly?
Starting out is one of the best times to invest in your brand. When you build your foundation right from the beginning, you grow into your brand instead of outgrowing it.
A clear brand story and a strong visual identity from day one means you show up with confidence, attract the right clients sooner, and avoid the costly process of rebranding a year or two down the line. You don’t need to be big to deserve a brand that looks and feels like you mean it.
How long does each project take?
It depends on the scope, but here’s a general guide:
- Ruby Essentials typically takes 3–5 weeks.
- Scarlet Signature runs 6–10 weeks.
- Crimson Elite varies based on what’s included and will be outlined clearly in your custom proposal.
Timelines are also shaped by how quickly feedback and content are provided. The more prepared you are going in, the smoother and faster we move.
How much do your services cost?
Pricing is shared during our discovery call or inquiry process, as each project is scoped based on your specific needs.
What I can tell you is that my packages are designed to offer genuine value. You’re not just paying for deliverables, you’re investing in strategy, story, and a brand built to last.
If you’re curious about whether we’re a good fit before committing to a call, feel free to send me a message and I’ll give you a general idea.
Do you offer payment plans?
Yes. I understand that investing in your brand is a significant decision, and I want it to feel accessible. Payment plans are available and will be discussed during our discovery call. Typically, projects are split into two or three milestone-based payments so you always know what’s coming and when.
How many clients do you take on at a time?
I intentionally keep my roster small. Typically two to three active projects at a time.
Every client gets my full attention, my best thinking, and work I’m genuinely proud to put my name on. If I’m fully booked when you reach out, I’ll let you know and add you to my priority waitlist so you’re first in line when a spot opens.
Can I start with branding now and add a website later?
Absolutely! And it’s actually a great approach. Getting your brand strategy and visual identity in place first means that when we do build your website, every design decision already has a strong foundation to stand on.
Many of my clients start with Ruby Essentials and return for Scarlet Signature when they’re ready. I keep your brand files and know your story well, so picking up where we left off is seamless.
Can I come to you if I already have a brand but just need a website?
Yes, with one caveat.
I’ll want to review your existing brand before we begin. A website is only as strong as the brand behind it, and for me to design and build something that truly reflects you, I need to understand your visual identity, your voice, and your story.
If your existing brand is solid, we get to work. If there are gaps, I’ll flag them and we can discuss whether a light brand refresh makes sense before we move into the website.
Is copywriting included in the website design & build?
Copywriting is not automatically included in the Website Design & Build service, that’s a standalone add-on available through Crimson Elite package.
For the website design and build, I provide copywriting guidance. If writing your own copy feels overwhelming, adding copywriting to your package means it’s handled by a trusted collaborator who already knows your brand inside and out, no separate briefing required.
What if I'm not sure what I need yet?
That’s completely okay, and honestly, more common than you’d think.
You don’t need to have it all figured out before you reach out. Send me a message, tell me a little about where you are and where you want to go, and we’ll have a conversation to figure out the right path together. Sometimes the most important thing is just starting the conversation.
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